Have a Goosey Gander

Here's a little snippet of what I get up to...

SideQuest VR

I led design and research for SideQuest, a VR gaming marketplace serving 500,000+ users. A highlight was the Indie Alliance, a gamified discovery platform for VR games built on a design system made to scale.

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Tom is a brilliant designer and UX researcher. He's my favourite person to have in an ideation session, exceptional at transforming rough fragments of ideas into fully fleshed out UI gold!

Ryan SmeeFrontend Developer, SideQuest
Cadbury & DigiTickets

I designed, tested, and optimised the upsell module that made Cadbury over £100k in extra revenue every month. Started with research into how users make pricing decisions, then experimented until the numbers proved it worked.

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Snaggletooth Forge

My own gaming platform, a TTRPG campaign tool I've researched, designed, and coded from scratch. Freemium model, Stripe payments, and currently in beta.

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Landmark Information Group

I unified a suite of acquired products under one design system. Along the way, spotted an inefficiency that was costing £250k/year and fixed it...

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Met Office

I designed a weather warnings app for RAF crews, where missing an alert could mean life or death. Turns out it is hard to feel your phone vibrate when there is a jet engine across the room.

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Tom is one of the most grounded and effective leaders I've worked with. His work is high quality and thoughtful, with strong attention to detail and craft.

Amy RushtonUX Designer, Landmark